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Ready to amplify your startup’s story? This hands-on session is designed to equip founders with the tools and strategies needed to effectively engage with the media and build a compelling public presence. Whether you're aiming to land press coverage, refine your messaging, or prepare for interviews, this workshop—led by Allie Walker, President of Truscott Rossman—will guide you in confidently communicating your brand and vision.
This hands-on session will help founders:
Build relationships and engage with media
Determine what is newsworthy for media coverage
Craft: press releases, op-eds and effective social content
Prepare for interviews, learning to control the narrative